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COPY +
DESIGNOnline homes powered by emotional connectionElemental
Do What You Love
Leave the rest to me.Imagine this… an online home you LOVE to share that makes it easy for your dream client to say YES to your product or service.
Copy that speaks to the heart. Design that captures your essence. A clear, beautiful website that your customers love to visit.
Through my signature process of copy, design, and website creation, I’ll use my visual and storytelling skills to help you tell the story of your business and communicate the gifts that only you can share. I blend your values and the things you hold sacred with the way your target customer wants to FEEL, following that feeling to create a specific, visually compelling written and visual narrative across your new online home (aka. your website).
If you have a small business or are just starting out, it can be daunting to hire a full team of people to craft your message, write your website copy, design your visual branding, and expand it across a beautiful website… unless you work with me.
Our work together is a true collaboration. Rather than looking at sister businesses and mimicking them, I will help you go your own way, departing from “how it’s done” and creating a brand that’s as singular as your favorite piece of jewelry.
In short, my goal is to make you stand out, not fit in.



Emotional Connection
OUR SUPERPOWER
It doesn’t matter what you’re selling, from cars to coaching:
People shop with their emotions.
Their buying power aligns not only with their values and identity, but the feelings that they’re chasing and the identity they’re living into. My process starts with getting clarity on this person, how they want to feel, and how your product or service will help them achieve this. With this work as our foundation, you’ll feel confident that every aspect of your business, from the words on your website to your business card, conveys these emotional elements.

My Signature Process
How It WorksOnce we’ve done the work of identifying your ideal customer and what feelings they’re chasing, I draft your website copy, covering every bit of text you need on your site from your tagline to your terms and conditions. Once the copy feels like your voice on the page, I’ll infuse its message into your logo and visual branding, then deploy it across a website that will look beautiful on every device and be easy for your customers to navigate.
It’s a fun, collaborative process that will not only give you a website you’ll love to share but help you clarify your overall business vision. Many clients have said they clarified their business model from my intake questionnaire alone!
An online home you feel excited to share helps you offer your services with confidence.
Who am I?
YOUR SECRET WEAPONI’m Emily and for 12+ years, I’ve helped authors, entrepreneurs, and small businesses build and engage their communities with compelling copy and design. Whether you’re starting your business or have a well-established brand, I will help you find the words and images that tap into the emotional needs of your audience and convey your message. Through a fun, collaborative process, we will find the solutions that feel true to your personality and the people you want to serve. Learn more »

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Years Freelancing
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Amazing Projects
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Cups of Green Tea
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Working Hours
Portfolio
Latest Works-
Qoya
Branding, Copywriting, Course Development, Website Design
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Elan Vital
Branding, Copywriting, Website Design
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Prologue Coaching
Branding, Copywriting, Website Design
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Crawford Marriott Associates
Branding
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Virginia Rosenberg
Branding
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Jennifer Gandin Le
Branding
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Lifestyle of Reverence
Branding, Copywriting, Website Design
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Qoya the Book
E-Book Design, Print Book Design
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Her Fierce Life
Branding, Copywriting
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Dance with the Divine Online Course
Branding, Copywriting, Course Development, E-Book Design
Testimonials
What Clients Are Saying
Anna Nugent
Actor + Facilitator / Simply Shine

Anne Davin
Depth Psychologist, Writer + Teacher / Anne Davin PhD

Jennifer Gandin Le
Writer + Editor / Jennifer Gandin Le

Madeline Giles
Founder / Angelic Breath Healing

Paul Nugent
Actor + Speaking Coach / Prologue Coaching
